Mark D. Goodman Named Executive Vice President, Marketing and Membership for SAM’S CLUB
McDonald’s Executive Brings Strategy and Marketing Experience
to Leading Membership Warehouse Team
Bentonville, Ark., Sept. 30, 2005 – Mark D. Goodman, age 37, an executive with one of the world’s leading food service retailers will join Wal-Mart Stores, Inc., as executive vice president of marketing and membership of the retailer’s SAM’S CLUB division, effective Oct. 1.
Goodman has served in several instrumental roles within McDonalds Corp., including serving as vice president of U.S. strategy and operations, where he helped create the company’s long-term growth vision for the United States operation. Additionally, he has guided management through development of a 10-year roadmap through identifying key consumer and trade trends.
At SAM’S CLUB, Goodman will have responsibility for strategy development, marketing, enhancement of the membership experience for both business members, and advantage members who don’t own a business, and samsclub.com. Goodman will also be tasked with increasing awareness of the many premium benefits available to card carrying members, including the SAMS CLUB PLUS membership, SAM’S CLUB Discover credit offering and travel services.
“Mark’s leadership background, ideas and enthusiasm will help SAM’S CLUB as we go forward with new ways to better serve our members,” said Doug McMillon, president and CEO of SAM’S CLUB. “He brings an understanding of the consumer that will absolutely be a key factor in improving our member experience. We are thrilled to welcome him aboard.”
“SAM’S CLUB is an impressive operation within the Wal-Mart company that has done a great job serving its members,” Goodman said. “I look forward to helping guide the company in its efforts in making the SAM’S CLUB experience even more rewarding for its members. I’m excited about the many opportunities that lie ahead for both me and this company.”
Goodman joined McDonald’s in 1999. Before joining McDonald’s, he served as president of a retail company and worked as a consultant on global supply chain, strategy and manufacturing.
Goodman was an economic and foreign policy advisor to Sen. Edward Kennedy in 1994, while completing a master’s fellowship for advanced study in economics and business management at Harvard University. He has a bachelor’s degree in philosophy of economics from College of Wooster in Wooster, Ohio, and a master’s degree in economics and philosophy from Tufts University, Medford, Mass.
SAM’S CLUB (www.samsclub.com), a division of Wal-Mart Stores, Inc., is the nation’s largest warehouse chain in the United States serving small business owners and operators. The purchasing agent of choice, SAM’S CLUB provides every day low cost to more than 47 million entrepreneurs and consumers.